Auckland, New Zealand – [17 Oct 2025] – MG Motor New Zealand has officially announced the variant structure and pricing for its inaugural entry into the competitive utility vehicle segment, the all-new MGU9 ute. The brand is now commencing pre-orders, accompanied by an early-adopter incentive.
The MGU9 will be available in three distinct grades, engineered to cater to a diverse range of professional and lifestyle needs: the foundational MGU9 Explore, the feature-enhanced MGU9 Explore X, and the top-tier MGU9 Explore Pro. The Maximum Retail Price (MRP), inclusive of GST but excluding on-road costs, is set from NZD $60,990 for the Explore, rising to NZD $63,990 for the Explore X, and reaching NZD $68,990 for the Explore Pro.
A New Benchmark in Versatility
Positioned at the intersection of rugged capability and refined comfort, the MGU9 is engineered to challenge conventional segment boundaries. MG Motor asserts that the vehicle seamlessly amalgamates the fundamental practicality and durability essential for a workhorse with the sophisticated ride quality, advanced technology, and comfort features characteristic of a modern SUV. This synthesis aims to provide a versatile solution, equally adept at navigating urban environments, facilitating family excursions, and undertaking off-grid adventures.
Leadership Commentary
Mr. Dean Sheed, Country Business Manager for MG Motor New Zealand, elaborated on the launch: “The introduction of the MGU9 range represents a pivotal moment for MG in New Zealand. With the Explore, Explore X, and Explore Pro variants, we have meticulously curated a lineup that delivers a compelling balance of comfort, capability, and innovation. We are confident that the MGU9 demonstrates that Kiwi consumers and businesses no longer need to compromise between uncompromising practicality and progressive design when selecting their next vehicle.”
Pre-Order Initiative
To mark the commencement of pre-orders, MG Motor New Zealand will extend a valued NZD $1,000 accessory pack for its Genuine MG accessories to the first 100 customers who place an order. This offer provides recipients with the flexibility to customize and enhance their vehicle for specific work or recreational purposes.
Prospective customers can register their interest and secure a pre-order for the all-new MGU9 through the official dedicated microsite or by initiating a consultation with their local MG dealership.
Future Announcements
MG Motor New Zealand has indicated that comprehensive details regarding the vehicle’s full technical specifications, detailed warranty structure, and anticipated delivery timelines will be disclosed in the forthcoming weeks as the vehicle’s launch approaches.
About the MGU9
The MG U9 signifies MG Motor’s strategic entry into the commercial vehicle domain. Developed specifically to inject the brand’s signature progressive design and technological innovation into one of New Zealand’s most iconic and demanding vehicle segments, the MGU9 is poised to offer a fresh alternative to established players.
